Case study · QCK
Anti-aging skincare brand
A DTC anti-aging skincare brand.
- SEO
- Keyword roadmap
- Technical audit
- Content strategy
+83%
estimated organic traffic
Estimated monthly organic visits (Semrush, US) · Aug 2024 – Apr 2025
+83%
Estimated monthly organic traffic
799 → 1.4K
Keywords the site ranks for in Google
1K
Monthly organic visits at the end
3 mo + 6
Timeframe
Starting point
When the work started, the site drew about 573 organic visits a month and ranked for about 799 keywords.
My role
At QCK I led SEO for a group of DTC brands: keyword roadmaps, technical audits and content strategy. The engagement ran three months, and like most SEO work the biggest gains landed in the months after, which is why this page shows six months past handoff.
The result
Estimated organic traffic grew from about 573 to 1K visits a month, measured three months on the account plus six after handoff.
Milestones
- Aug 2024573/moStart
- Nov 2024879/moUp 50% and held
- Apr 20251K/moEnd
What we did
- 01
Keyword roadmap
Mapped the searches that matter for the brand and prioritized them.
- 02
Technical audit
Audited what kept pages from ranking and prioritized the fixes.
- 03
Content strategy
Planned content to win the queries the store wasn’t reaching.
Traffic figures are Semrush estimates of US organic traffic. The client is described rather than named for confidentiality.
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